Take an in depth look at select Milborne Group project Case Studies to learn about how the Milborne Method translates into a successful sales strategy.
The development was 100% sold out in under two years, allowing for both buildings to be built together, saving time and money for the developer.
Cadillac Fairview and Lanterra Developments
Phase I launched in July 2008, Phase 2 launched in October 2009. Sold out June 2011
402 – 1,091 sq. ft., $291,900 - $671,900
FOUR SEASONS PRIVATE RESIDENCES
Due to tight inventory control, prices increased with each release from $1,250 to $1,500 PSF, then to $1,700 PSF with the final sales averaging above $1,800 PSF.
Menkes and Lifetime Developments with the Harvard University Endowment Fund
Launched May 2007, 80% sold within 1 year. West Tower sold out in 2011
734 – 2,022 sq. ft, $1,100,000 - $3,600,000
MAPLE LEAF SQUARE
The development was 100% sold out within 14 months allowing for both buildings to be built together, saving time and money for the developer. All commercial and retail space was 100% leased prior to delivery.
Launched February 2006. Sold out in 14 months by March 2007
452 – 1,990 sq. ft., $189,900 - $1,320,900
MASTER PLAN COMMUNITY
WATERPARKCITY MASTER PLAN COMMUNITY
All five buildings were sold out within 10 years from launch of phase 1 meeting all the targets. Starting sales prices began at the launch around $285 PSF and the last phase sold out at $430 PSF.
Phase 1 launched in September 2001 and final phase in October 2007 and sold out in 2011
375 – 1,088 sq. ft., $150,000 - $430,000
CITYLIGHTS ON BROADWAY
The developer achieved its sales test in less than 10 months of opening, allowing for both buildings to be built together, saving time and money for the developer.
Launched January 2015, Sold 750 units in 12 months from launch
360 – 1,365 sq. ft., $199,900 - $881,900